The Most Valuable Celebrity Endorsements Of All Time


#3.Catherine Zeta Jones and T-Mobile

T-Mobile and Oscar winner, Catherine Zeta-Jones, started working together in 2002, in combination with the launch of the T-Mobile brand in the United States. The campaign was based around the slogan "Get More". In June 2005, T-Mobile and Zeta-Jones renewed their relationship, but it came to an end in the fall of 2006 when T-Mobile phased her out in favor of a more "everyman" approach to its advertising. However, in the spring of 2009, T-Mobile brought Zeta-Jones to do another series of ads for the company. She reportedly earned $20 million during her time with T-Mobile.

#4.Nicole Kidman and Chanel

In 2004, Nicole Kidman along with Rodrigo Santoro starred in a 180-second short film called “No. 5 The Film,” directed by Baz Luhrmann. Though, the film is essentially an extended television commercial for Chanel No. 5 perfume, it appears that Kidman became the face of the Chanel No. 5 perfume brand. The three-minute commercial made Kidman the record holder for the most money paid per minute to an actor after she reportedly earned US$12million for the advertisement.

#5.Tiger Woods and Rolex

In 2011, the pro-golfer signed an endorsement deal with Rolex. This was soon after he  lost five major endorsements  prior to the year, followed by  the media exposure of his adultery and a public divorce with his wife. Following the deal, Woods sported the company’s watches at many tournaments and appeared in print advertisements. Although Woods used to be at the top of his game in golf, his performance in the sport has been steadily declining in the past few years. Despite this, Woods has maintained his deal with the luxury watch company.

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