Do You Trust Celebrity Endorsement Products?

Endorsement of celebrities for the product is nothing just a strategy to create a new market, in such a case the celebrity fans are lured towards the “My favorite brand” of their darling celebrity which may be true or not.

The companies have a simple mantra for promoting and selling their products in the market, just associate ‘a famous name with the product,’ the sales will go high automatically. Every human being come across 3,000 commercial images in a day, out of which 150 images reach our subconscious mind and roughly 30 reach our conscious mind so the real formula is if you apply a celebrity-endorsement strategy, you noticeably accelerate the potential for your brand to reach the conscious mind of the consumer.

Admiration towards your favorite celebrities is a good thing but following the brands and products blindly what they promote is not a wise action. It is always recommendable to think and analyze what you buy. The companies should understand people are not that impressionable.

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