7 Most Expensive Sponsorship Deals In The World


2. Manchester United and Chevrolet

If you think soccer is a minor sport, think again, as yet another soccer titan that gets a spot on the list is none other than Manchester United and the good old Chevrolet. The new agreement sees one of the most famous football clubs in the world, earning a record $559 million over a period of seven years.

That means the club will receive yearly installments of just under $80 million until 2019. This is one of the brand new deal signed a brand new contract with Chevrolet early this year following $30 million a year deal with insurance company Aon.

3. NFL and Pepsi

The NFL is a huge brand in the United States, while its appeal has generally been limited to American audiences. Inrecent years it is seen the sport grow in other regions with the Super Bowl..

While the NFL has a number of high profile businesses that sponsor the league and individual teams, by far the largest is the drinks company Pepsi, who pay in the region of $90 million a year to have their Gatorade drink and other snacks be the featured products at games.