Taking risk: when it comes to taking risks, women prefer to be on the safer side. They always go for investments which cater to less risk policy and have a stable environment. Women have been seen avoiding stocks, and turning for bonds or cash. This is mainly because stocks are more volatile and crumbles unexpectedly. The fear of losing money is higher in case of women unlike their men counterpart. Men usually take more risks and are more keen towards stocks.

Goals: Men want money at the quickest and spend them too at the earliest. Unlike women, men love to handle the money according to this nature. Men invest in short-term benefits and use it frequently and saving is always minimal;

while women believe in long-term benefits and non-monetary gain policies. Women need security in the future and savings catering to the future accomplishments. Men on the other hand are more prone to spending without thinking twice and spending according to the need of the hour rather than saving much.

Attitude: the Attitude towards investment is big and is sometimes very vital for making the decisions. Men think they have greater knowledge on terms of money and investments and policies and are more confidently looking.  They rely on market news and timings to take a decision and are free birds taking their own space. Women on the other hand feel they lack the knowledge in this field and lack confidence, though they may be adequately equipped with the knowledge. Ladies seek proper advices and proper benefits before finalizing a decision. Men are impatient when compared to women.

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