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How Smartphones Make You Spend a Bomb
By siliconindia
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Friday, 16 September 2011, 01:01 IST
Accessories
Smartphones are generally higher-value products than feature phones, so consumers are willing to spend more on the accessories for them," ABI senior analyst Michael Morgan says. "There is also a shift to higher-quality accessories, replacing the cheap, white-label products that characterized the market until recently."
Among the added accessories popular among consumers are protective and decorative cases, screen protectors, extra chargers, ear buds, noise-canceling headphones, stands, Bluetooth headsets, external speakers, belt clips and neck straps.
ABI estimates that the average smartphone owner has spent an additional $60 accessorizing their device.
The online shopping and review site Retrevo found that some smartphone owners spend much more. It polled smartphone owners under the age of 35 and found that 9 percent of iPhone owners have spent $200 and up; 19 percent spent $100 to $200. Meanwhile, 6 percent of Android owners spent $200 and up, with 8 percent spending between $100 and $200.