9 Brands Beat Apple in Better Reputation
By siliconindia   |   Wednesday, 22 February 2012, 00:26 IST   |    3 Comments
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target
Target Target, is an American retailing company in Minneapolis, Minnesota. It is the second-largest discount retailer in the United States, after Walmart. Ranked at number 33 on the Fortune 500 as of 2010 , the company is a component of the Standard & Poor's 500 index. Its bull's eye brand is qualified to Wesfarmers, owners of the separate Target Australia chain. Target hurt itself in September when its launch of a Missoni collection crashed its web site. But people like the cheap and trendy retailer so much it kept its place in the top 10.
Apple
Apple Apple previously known as Apple Computer is an American multinational corporation that intends and sells consumer electronics, computer software, and personal computers. The Macintosh line of computers, the iPod, the iPhone and the iPad are the company's best-known hardware products. Its software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film-industry software products; Logic Studio, a suite of music production tools; the Safari web browser; and iOS, a mobile operating system. Apple has not made it in the top 10 for the last three years, but new iPad and iPhone models plus the death of Steve Jobs come into view to have grown consumers' fondness for the brand.

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