Twitter losing out on interest among its accountholders

By siliconindia   |   Monday, 13 December 2010, 18:56 IST   |    1 Comments
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Bangalore: A rough figure by Pew Research Centre stated that just 6 percent of American adults use Twitter and although the website has 175 million users around the world, it is not as popular as its main competitor Facebook. Tweets reach their peak during weekends although business professionals treat Twitter as something that should little interfere their spare time. A recent survey shows that only one in 10 Americans use Twitter but just half of them tweet everyday, as surveyed by Antone Gonsalves, Information Week The latest findings of the Pew Internet & American Life Project stated that Twitter is most popular among women, with 10 percent of those who are online tweeting versus 7 percent of men. Young adults also rated high, with 14 percent of those between the ages of 18 and 29 hip to the ways of Twitter. While African Americans use Twitter more than the Whites, on a rough figure, urbanites tweet twice when compared to rural dwellers. Pew survey does not include teenagers as according to their survey are not much into tweeting. A precocious 16-year-old who tells us that today's teens would rather "extend their real social connections onto the Internet" than merely engage in "self-promotion" or "follow interests immediately." That's why Facebook "has almost everything a teen could want," while Twitter "offers no value to teenagers," writes RWW guest author Michael-Moore Jones (who is on Twitter). Twitter accountholders say that annotations about personal and professional lives make the most popular tweets. On one hand, where, seven in ten Twitter users post updates about personal lives, activities and interests, six in ten people post work related tweets. As indicated by Sysomos, a social media analytics company, a huge chunk of tweets that count upto 71 percent are ignored which shows a lacking interest in the people regarding the comments on the site. The firm found that less than 30 percent of tweets spark a reply and only 19 percent are retweeted. The study of Sysomos validates the lacking interest as the comments are too mundane or are too personal.