LG launches compact touch screen phone - GD510

By SiliconIndia   |   Wednesday, 30 September 2009, 06:40 Hrs
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LG launches compact touch screen phone - GD510
Korea: LG has unveiled its latest touch screen phone GD510 or also called as 'Pop'. LG claims that it is the most compact 3-inch full touch screen phone ever made. LG's consumer research showed that a large group of consumers wanted the functionality of a full touch screen phone without the extra bulk and unnecessary features that resulted in higher prices. According to the research, many users were also put off by the complexity of feature-laden phones but still desired the easier navigation and larger screens of full touch screen phones. The LG GD510 was designed to include the key features these users desired, without the overhead of features they didn't use.

"We gave the LG GD510 an optimized feature set which allowed us to concentrate on making the phone more compact and simpler to use," said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. "Our high-end phones like the Black Label Series New LG Chocolate (LG BL40) may be getting all the attention but there's a gap in the market for affordable touch screen phones that we want to fill. The LG GD510 delivers all the essentials in communication, multimedia and entertainment and comes in a compact form factor as well."

The LG GD510 has a 3-inch WQVGA touch screen which extends to the corners of the phone just leaving space for one button at the bottom. This single button functions as the menu, end and cancel keys, depending on the phone's mode. GD510 plays music and movies in several file formats and has 8GB of internal memory. It also has a 3-megapixel camera.

LG GD510 will be available in mid-October in Europe, followed by other markets.

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