Big Bollywood Endorsements of 2011

By siliconindia   |   Friday, 30 December 2011, 21:06 IST
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7) Kareena Kapoor:

Kareena is perhaps the most glamorous of the Bollywood divas. She believes in flaunting what she has and making it big. She truly deserves the title of a glam diva and this is reflected in her personality. Bebo gets 5-6 crores for every endorsement of hers.  She endorses big brands, across various categories, like – Airtel Digital TV, Lux, Lavie, Sony Vaio, Kurkure, Gitanjali, Citizen Eco Drive Watches, Vivel Di Wills, Head & Shoulders, Boroplus and many more. Her energy and panache come through very well in the TV ads and her choice of brands also reflect that. Her presence adds pizzazz to her brands and people believe in that because she too is like that in real life. Her confident, yet peppy self is very evident in her brand choices. She makes sure that she is remembered in a host of categories and her diverse endorsement portfolio shows this. Kareena always makes it a point to be noticed, no matter what.

8) Nargis Fakhri:

This firangi beauty from New York, who debuted with one of the biggest Bollywood movies of the year, is all set to make her mark in the Bollywood endorsement category. Nargis has made about 9 crores worth of endorsement deals with brands like – Van Heusen, Parachute and Tata Motors, though the news is not official. Her appeal to the young generation seems to have been made with her very first movie, which is quite commendable. Her classic looks and youth will surely prove to be her plus points. Though she is new to Bollywood, the song from Rockstar, ‘Katiya Karoon,’ is a rage among Youngistan. She is a bold person and definitely not camera-shy, which is apparent in her debut movie. Nargis does have some tough competition from other pretty young women of Bollywood but it looks like this new-comer is here to stay.