8 Great Tech Brands Losing Money


8. Acer

Lost: $212 million in 2011

Acer was known for its netbook and the cheap, portable and underpowered laptop the user base for which is not known to be very loyal. The rise of the tablet market and smartphones in the past two years has caused a fall in the sales of the netbooks. They reduced their prices which did not do much good and the company saw a massive loss of $212 million in 2011.

Their hopes are now riding on the new Ultrabook, Intel’s laptop and the next generation of netbooks which will be priced $499 to compete with iPads. The pricing strategy is going to make Acer lose some more money.