10) ITC

ITC ranks 10 on this list. The transition of ITC from a cigarette manufacturing firm to a leading FMCG firm of the nation is nothing short of a miracle. Its growth has always been ‘innovation’ and continues to be so. Y.C. Deveshwar, ITC Chairman, quotes, "Innovation should be a source for creating consumer delight as well as triple bottom-line performance so as to generate greater value for the shareholder and the society at large." He further says, "The prime focus should always be on value creation for the Indian society and this is best achieved by creating sustainable livelihoods and replenishing natural capital." ITC’s E-Choupal has revolutionized the farming sector of India. By combining the benefits of IT services and modern farming practices, ITC’s E-Choupal has brought a smile on the faces of all who are a part of it. It has helped farmers directly link with the producers for the procurement of aqua-culture and agricultural products, like – wheat, prawns and soybean. It has checked several drawbacks of the Indian farming sector, like - numerous intermediaries, weak infrastructure and fragmented farms. Farmers also get a better price for their farm outputs, weather predictions, and better quality inputs.