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Siddharth Saxena
Siddharth Saxena

Siddharth Saxena

Product Development

IndiaMART

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Family Background
Born and Brought up in a mixed culture of UP and Uttaranchal. Having three members in my family
Contribution to the field
Good Business Idea, Strong Work Environment, and Standardized job responsibilities and hierarchy makes IndiaMART a good learning space.
Importance of Marketing
Big time! I make you reach my company.
What suggestions would you like to give to the aspirants who want to make their career in Marketing only?
Just keep up with latest trends of Industry and be Imaginative and Logical.
Brief yourself
A logical and analytical person. Thinking thoroughly on everything that comes across is the best experience. I am a damn positive guy.
Importance of STP
Very Important. Wrong positioning and Improper Targeting will not only affect conversions but also neutralize the efforts of all other departments.
Role in an organization
A Manager for Product Development is entirely responsible for its development marketing and conversions. So its the most important organization.
Branding
It does half the job of a complete marketing team.
Motivating
I just give them next targets to rebuild their hopes.
Importance of sales
Depends upon Industry type.
Future prospect
A kid all over again, knowing fantasies of life and living. And pursuing the dreams of Unsolved theories and mysteries of Science.
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