The Week that Was: Indian Startup News Overview (3rd February-8th February)


Funding News: Family health nutrition brand Fitspire raises $ 1 million in Pre-series A round

Startup: Fitspire

Founder: Vipen Jain

About us: Fitspire was founded by Vipen Jain, an alumnus of IIM Lucknow, along with Co-founders Nidhi Jain and Hinah Sawhney. The company has quickly become a prominent player in the protein health sector, specialising in vegan and vegetarian products. Fitspire caters to various segments, including sports nutrition, Vitals, healthy snacking and personal wellness.

Founded Year: 2020

Office: New Delhi

Sector: Health & Wellness

Funding Round: Series A

Investors: McDonalds India (North and East) Promoter Anant Agarwal, MM Agrawal Group (MMG), along with angel investors from AKG financials.

Fitspire, a growing family health nutrition and protein supplements brand, has secured $1 million in a bridge round for Series A preparation at a valuation of 100+ crores. The Delhi-based start-up will use the fresh funds to further strengthen its ecosystem and accelerate market expansion, build the brand, and create new revenue streams.

Fitspire aims to capture 2% of the total nutrition market in India, currently valued at approximately $11.85 billion and projected to grow to $28.70 billion by 2032.

"Our goal is to make healthy eating convenient, accessible, and enjoyable for everyone. This investment will serve as a catalyst for Fitspire's next phase of growth. We plan to strategically allocate these funds to drive expansion across new product lines, accelerate our quick commerce capabilities, strengthen our offline business initiatives, and explore international business opportunities. Our sales have already seen significant growth of over 150% this year, driven by increased consumer demand,” said Vipen Jain, Founder & CEO Fitspire.

Website: https://fitspire.online/