WASHINGTON: Four Indian Americans figure among Crain's 2015 class of "40 Under 40" - described as "the most talented, driven and dynamic professionals under the age of 40 who are working in New York City today."

Picked up from more than 450 firms, the business magazine's choices range from a gifted ballerina to a charismatic marketing guru. The four Indian-Americans in the list are: Amy Jain, Aditya Julka, Reshma Saujani and Nina Tandon.

Amy Jain, 32, a Harvard Business School graduate and former investment banker, started BaubleBar, the accessories company that supplies high-end stores like Nordstrom and Anthropologie. "You need to prove a value proposition and that the brand is cool and fashionable-that's the biggest hurdle," Jain told Crain's. BaubleBar gets 1,000 orders a day, each priced between $30 and $75 and features about 75 new styles a week.

Jain expects to supply four more retailers by end of 2015 and expand into pet and tech accessories. "We've made every mistake in the book," she said. But that hasn't deterred the Dallas native. Aditya Julka, 33, CEO and co-founder of Paddle8, an online auction house described as one of the fastest-rising stars in the art market. "I take business problems and break them down into small experiments we can test," he told Crain's.

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Source: IANS