India Big Market For Consumer Electronics,Wearable Tech: Accenture


New Delhi: India is poised to become a huge market for wearable technology like smartwatches and fitness monitors, driven by keen consumer interest in these latest gadgets and increasing spending on consumer durables, consulting firm Accenture today said.

According to Accenture's Digital Consumer Tech Survey 2014, respondents from India were most interested in buying fitness monitors (80 percent), smart watches (76 percent) and Internet-enabled eyeglasses (74 percent).

About 80 percent said they plan to buy a smartphone, 69 percent a High Definition TV, 65 percent a traditional tablet PC, and 63 percent a laptop PC.

"India is clearly a major growth market for consumer electronics. Craving more personalised digital experiences, the country's consumer’s rank among the world's most willing to pay for and use consumer electronics devices -- including wearable technologies," Accenture Global MD (Electronics and High-Tech industry group) Mattias Lewren said.

Globally, 52 percent said they were interested in buying wearable technologies like fitness monitors for tracking physical activity and managing their personal health.

About 46 percent said they wanted to buy smart watches, while 42 percent said they were interested in purchasing Internet-connected eyeglasses.

Read more:

Fake Likes- A Lucrative Business

Watch Out For Kinky Wearable Tech At CES 2014

Source: PTI