10 Drastic Mistakes Of Apple's CEO Tim Cook


Bangalore: Tim Cook got into Steve Job’s shoes as CEO of Apple on August 24, 2011, after Jobs’ death. Since then there are many credits to his name like the highly successful iPhone 5, which sold more than 2 million units in a day, best ever for any iPhones. And then there are iPad mini, iPad 4, new Macs, all of them were successful. Tim has also made it to the list of most loved CEOs too, thanks to his trait for considering the suggestions from the employees too, which was a rarity with Steve Jobs.

All said and done, but there are some mistakes committed by Tim Cook, which landed him in this article. Read on to know the 10 mistakes committed by Tim Cook since his tenure at Apple as CEO, as compiled by Business Insider.

#10 The thin iMac

The new updated version of iMac which was released last year is ridiculously thin. Though “thin” was the theme behind the design of the Mac computer, Apple produced a machine that can't perform as well as other desktop computers. There's no advantage to a thin iMac. It just sits on your desk. It looks pretty much exactly the same from the front as the old iMac.

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