India's Billion Dollar Startup Club
By
siliconindia | Monday, 30 November -1, 05:30 IST
Snap Deal – 5 Billion
Launched in 2010 as a coupon site by childhood friends Kunal Bahl and Rohit Bansal, Snap Deal shifted its business model to become a competitor to Amazon and Flipkart. Its affiliate program to include retail sellers across the country turned out to be a successful model which helped earn considerable revenue for individual retailers who were otherwise challenged by an increasing online shopping trend.
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