Simon first set up an IT firm, which gradually saw profits. The money he gained from the firm was invested in the food business. In The year 2009, he started Bangs Fried Chicken.

According to Asvin Simon, "Though there were several multinational brands offering fried chicken and burgers, there wasn't a single Indian one catering to the needs of the domestic consumer. The MNC brands primarily catered to European customers, who are used to bland food," says Simon. So he decided to offer fried chicken and burgers with Indian curries and spices. "Eight months on, I managed to bring out six varieties of burgers, two types of wraps, and an Indian version of fried chicken,”

The company started as a small chain and became an instant hit in the market. Bangs is currently functioning in 13 states, with around 40 outlets, and a few months ago their outlets were set up in Doha and Qatar.