Here's How Startups Like Meru, Olacabs, Taxiforsure Are Driving Change
Meru Car Company
Business Model: Aggregator-cum-asset owner; 10,000 car fleet, 7-8 Pct owned
Number of cities covered: 12
Number of employees: 1,200; 350 in tech team
USP: Funded by India Value Fund, was first to introduce radio cabs
Meru Cabs was the flag bearer to launch "Radio cabs" in India under its brand "Meru”, and it’s undoubtedly now the largest radio cab service in India that aims to provide world class taxi services in every city that it enters.
First launched in Mumbai in April 2007, Meru Cabs has grown exponentially in its 7 year history in terms of fleet size, revenues and popularity. Although it had run into major problem with its drivers going on a month-long strike over various issues in cities like Mumbai, the company has come back strongly by tweaking their business model. And this has allowed Meru to record double digit operating profit margins for the first time in 2013-14, in eight years of existence.
Carzonrent
Business Model: Aggregator-cum-asset owner; 10,000 car fleet, 12-15 Pct owned
Number of cities covered: 39; EasyCabs is brand name for taxi service
Number of employees: 1,000; 50 in tech team
USP: Presence at strategic locations like airports
Carzonrent is an car rental company with its headquarters in New Delhi, India. Carzonrent highly regarded for its fleet size, operates over 6,500 cars in India covering major cities like New Delhi, Mumbai, Bangalore, Hyderabad, Ahmedabad, Chennai, Gurgaon, Jaipur, Kolkata, Noida, Pune, Ghaziabad and Faridabad.
Having been launched by Rajeev in the year 2000, Carzonrent already caters to over 60,00,000 customers annually. Going by this, one can say that the company’s objective to provide safe and reliable travel medium to customers has been proudly fulfilled.
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