9 Steps to Build the Perfect Kickstarter Campaign
3. Money
After all it is the funding that matters. Kickstarter follows an ‘All or Nothing’ model according to which, a project would get the complete investment if and only if it reaches its predefined funding goal, and otherwise it gets nothing. So, strictly avoid setting up funding objectives way above requirement and keep the details of your requirements fairly transparent including the data of your production, manufacturing, labor, packaging and shipping expenses.
