9 Steps to Build the Perfect Kickstarter Campaign


4. Tiers

 It depends on the campaigner, what are the levels or tiers of investments he is allowing his investors. It is very important for the organization to allot formidable returns after the successful completion of the project. Kickstarter clearly defines that the returns or rewards to the investors must be equivalent forms of the finished products. Data from Kickstarter reveals that the campaigns which provide wider range of investment tiers ranging from $20 to thousands of dollars have higher rate of success.