Accelerate Your Social Media Success By Buying An Existing Account

An active social media account with a big following can provide you with a good income if monetized the right way.

But building up a social following can take a long time.

What if you could shortcut that process, and spend a little bit more money upfront, to get a social media account that is already verified and already has followers, so you can start trying to monetize it immediately?

The good news is you can. Marketplaces exist where you can buy verified social media accounts for all platforms, that are ready to use right away.

In this article, we outline the pros and cons of buying an existing social media account and what they can do for your online business.

Why Buy A Social Media Account?

Places like ACCS Market have many different platforms, including verified tiktok accounts for sale, but why should you buy one?

Already Verified

One of the main reasons to buy an existing social media account is that they have already been verified by the social media company, and are fully set up and active.

A lot of people have no issues verifying an account on their own, though for some people, in some parts of the world, this can be harder. Some governments make it hard to sign up for social media accounts, and some platforms are not available in all countries.

As a result, if you can purchase the rights to an existing account, it can make it possible for you to have one of the accounts, where it otherwise would not be.

Verification can also be tricky if you have already created an account or multiple accounts with that platform for other purposes. Many platforms have a term of service that only allows one account per person, so it can be tricky if you want to have your own account plus multiple business accounts for multiple brands you run. So when you want to run 5, 10, or even 15 different brands on a certain platform it can be tricky to get them verified.

Often you need a cell/mobile phone number to verify an account, and if you try and use the same number multiple times, it blocks you.

Buying an existing account gets around all those difficulties you can run into when wanting to sign up for an account, and not being with the social media platform's terms of service.

Already Have Followers

The other main reason to consider buying an existing social media account is that they already have followers. When you are considering an account you will be able to look at the profile to see how many followers the account has, there is no way to be fraudulent about that. There is no guarantee about how engaged the followers are, but the actual number of followers if viewing the profile publicly is a reliable number.

Buying a social media account that already has a large number of followers can speed up your brand-building process.

Typically when you start a new social media account it takes a lot of time to build up traction and get your first followers. This is valuable time in which you cannot make much money because your follower count is so small.

Whereas if you purchase an account with followers already, then you can start trying to monetize the profile immediately.

Risks Of Buying An Existing Social Media Account

Though there are some great things about buying an existing social media account there are also some potential downsides.

Against the TOS

In most cases, the selling or transferring of a social media account from one person or entity to another, is against the terms of service. In reality, many people violate the terms of service of their apps on a regular basis without knowing, and nothing bad happens to them, but the transferring of accounts is one thing the social media companies do pay a lot of attention to and have automatic systems set up to detect this.

They have many different technological ways they can detect this, so you need to be very careful when transferring ownership.

Risk Of IP Ban

When a social media company detects that an account is being accessed from a new location, it can block it, in case this is indicative of a security concern.

It is a potential red flag, and indicator of fraud or theft, if an account was logged in from the USA, one day, and Australia the next. Though there are some legitimate scenarios in which this could take place, in many cases it is a reasonable indicator of foul play and can lead to an account getting blocked or banned.

They can figure this out based on the IP address used to log in to the account. An IP address is an indicator of which internet connection is being used to log in to the social media account. An IP address indicates the internet service provider being used and the approximate location of the connection.

You could potentially work around this using a virtual private network (VPN) which can be used to mask your geographical location while surfing the internet, but this is an advanced tactic.

Followers May Not Be Engaged

Even if you successfully transfer ownership, and do not get banned based on logging in from a different IP address, there are other risks to consider.

You could spend a significant amount of money, to buy an account with existing followers and then find them so unengaged with the profile, that they are of no benefit to your business.

If the previous owner, just paid money to get people to follow the account that is not actually interested in the brand, then it is just a vanity metric, and will not have any impact on your actual business and ability to monetize the profile.

Luckily there are ways you can gauge the level of interaction with the profile before you buy it.

The best way to check how engaged the followers are is to look for the level of interaction that they have with the posts of the account.

If the account has tens of thousands of followers and their posts get very little engagement, this suggests that many of the followers are not engaged, and it may not be worth the money.

Though there are some arguments that having a high follower count can be valuable to an influencer regardless of how engaged they are, we personally recommend you focus on the level of engagement.

How Much Do Social Media Accounts Cost?

The cost of a social media account varies based on a few factors, including follower count and engagement level. But you would be surprised at how cheap a social media account with thousands of followers can be. Depending on which marketplace you look at, you could easily buy an account with thousands of followers for less than $100 dollars.

Final Thoughts

Though there are some risks to buying an existing social media account, there are many potential positives. Buying an existing account can help you overcome verification issues and also give you a good start on building your follower count, providing you with an audience that you can start engaging with and promoting to immediately.

Given the very low cost to buy an account, and the potential upside, it is definitely something you should consider.

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