What Drives Actors To Film Production?

New Delhi: They have success, they have a fan following, they have stardom and yet Bollywood actors are craving for more. The quest for more led some top-notch actors to film production in 2014 - for a variety of reasons.

If in the past, the likes of Shah Rukh Khan and Aamir Khan turned to production business, 2014 saw more A-listers like Priyanka Chopra and Sonakshi Sinha jumping on to the bandwagon.

Priyanka said that she took up the producer's role to "make small movies and introduce new talent", while for "Dabangg" fame actress Sonakshi Sinha, it's all about family.

For her maiden production venture "Madamji", Priyanka has teamed up with National Award-winning director Madhur Bhandarkar.

Sonakshi said that acting is what she knows best and so, she would like to concentrate on "what I know well". But she knew that she would be directly or indirectly involved in film production because of the production house at her home called Shotgun Movies, but she had no immediate plans.

In October, her brother Kussh shared on Twitter: "Sonakshi, Luv and I are happy to announce the formation of our production company - Kratos Entertainment."

Anushka Sharma, on the other hand, started shooting for her maiden production venture "NH10" early this year. The action thriller, directed by Navdeep Singh, revolves round a road trip that goes awry.

While there is still time for their movies to see the light of day, "Dhadkan" star Shilpa Shetty's first production venture "Dishkiyaaoon", an action-mystery, released in March 2014. It wasn't received well.

The actress said at the time that she always "thought that if ever I make a film it would be a comedy or a love story. But I loved the script of 'Dishkiyaaoon' so much that I wanted people to know the story".

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Source: IANS