Bangalore: India today is on a path of intensification in terms of Customer Relationship Management (CRM) software market. Even at situations where businesses scramble here and there for customers and products, the importance of CRM cannot be overlooked.

Even with a massive CRM growth reported in Indian markets, research firms still are a bit skeptical in recording the number of CRM systems used across Indian enterprise arena. And only a very little coverage has been reported by analyst firms like Gartner and Forrester. Still, these research firms have confirmed that since 2000, the Indian CRM market has been reporting a double digit growth and will continue to grow in coming years.

With that in mind, it’s time that we take a look at top 10 CRM software systems in India.

#10 Cream CRM:

Cream CRM is a multilingual CRM suite designed mainly for media companies. The application offer and track services such as sales orders, payments, shipments, services, online and print subscriptions, and the effectiveness of promotional campaigns. The software also provides modules to its users so that customers can interact via newsletters, web interfaces and emails. The company is leaded by Media Development Loan Fund's Center for Advanced Media, headquartered in Prague, Czechoslovakia. Cream CRM runs on platforms such as FreeDSB, Linux and Windows.

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