When Global Retailers Knocked At India's Fashion Doors (2015 in Retrospect)


NEW DELHI:  India's burgeoning appetite for foreign brands attracted a string of international brands to establish their presence in the country this year. U.S. apparel retailer GAP, Swedish multinational retail-clothing company H&M, British fashion brands TOPSHOP and TOPMAN and more, available at brick-and-mortar stores or online mediums, are already a hit.

The summer arrival of GAP, which has made inroads into India through a franchise agreement with textile and retail major Arvind Lifetsyle Brands Limited, was much talked about.

Spread over a 10,000 sq ft south Delhi mall, the first flagship store offers Gap for men and women, GapKids, and babyGap. The plans are big as officials hope to open about 40 stores in the next five years and Arvind Lifetsyle Brands Limited expects 1,000 crore worth of business opportunity from the venture.

"I think our clothes are perfect for Indian summer. It's very easy to wear with a whole lot of linen feel to it," Oliver Kaye, CEO - Gap Business, told IANS.

Arvind Lifestyle Brands Limited also brought American youth brand Aeropostale to India, with a store at a south Delhi mall in November.

Swedish multinational retail clothing company H&M, which is known globally for offering fashion and quality at the best price in a sustainable way, also opened shop in the country, again at a south Delhi mall.

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Source: IANS