The Smart Techie was renamed Siliconindia India Edition starting Feb 2012 to continue the nearly two decade track record of excellence of our US edition.
January - 2010 - issue > Editor's Desk
2010: The Defining Year for Indian Professionals
Pradeep Shankar
Let's take a look at an interesting trend that perhaps many may fail to capture, i.e. 2010 is going to be the year of the Indian Professional.
As businesses in the U.S. crawl out from under the weight of the global recession there is hope that India will stand to gain at the hustings. Several of them will be reinventing themselves to leverage India.
As Vijay Govindarajan, Professor of international business at the Tuck School rightly puts it, “For multinationals, winning in emerging markets is not a ‘nice to do’ thing but is the very oxygen that will fuel future growth in home markets.” To capture the exploding market opportunities in emerging markets, several multinational companies have been laying the foundation since some years.
For instance, Cisco's John Chambers opened the Globalization Center East in Bangalore in 2007. This center, run by Wim Elfrink, is spawning whole new business units to serve India and other emerging markets. Chambers wants 20 percent of Cisco's top leadership to be located in Bangalore. These India-based senior executives, many of whom are Indians promoted from within, will soon call the shots on how Cisco operates globally.
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