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August - 2015 - Special issue > SI Training Providers of the Year 2015

AddMyLearning.com: Connecting Learning Seekers and Trainers

SI Edu Team
Wednesday, September 2, 2015
SI Edu Team
The professional training arena in India, a highly fragmented market, is riddled with endless variety of training & coaching institutes that are spread in terms of location, quality and budget, thus creating a chaotic scenario for both professionals and fresh graduates who are looking for an appropriate center for training. Venkat Srireddy, founder of Digital Desk Info Systems, created AddMyLearning.com that provides a solution to this problem through its unique portal that can provide very comprehensive, authentic and uniform information about training institutes & their programs across India. Venkat has 20+ years of experience in the IT industry and was a Vice President at one of the top global IT service providers in India in his last job. "Today, it needs a lot of dead-end queries to people around, and lot of calls and footwork to travel around a city and enquire about various institutions and courses available. Finally information that we get of it is usually not sufficient to make a clear decision. AddMyLearning.com is a virtual platform, where our goal is to make anything and everything related to training available, from info to service delivery" claims Venkat, who himself had gone through bitter experiences due to the lack of an aggregated source of information about training centers, tutors and courses available in the market. He shares, "When I was looking for high school tuitions for my kid, all I could find was random posters on the walls and trees around the city. I tried some of them and most of them turned up bad." Like Venkat, there are many parents, students and professionals in the country who are oblivious about finding the right information to pursue a non-university course or engage a good tutor. AddMyLearning.com solves the challenges of this community.

How does it Work?

AddMyLearning.com is a first of its kind collaboration platform between the providers like training institutes, tutorials, tutors and coaches on one end; and people seeking higher knowledge, skills and career upliftment through training on the other, which include students, professionals, music and sports enthusiasts and so on. Venkat explains that people who are looking for particular training courses or tuition can post their requirements on the website and choose the best institute from the available options in the portal's exhaustive database by using the search tool. They can also post reviews and rate courses, faculties, which will give others better understanding about a particular institute.

On the flipside, institutes that require a global exposure, better market reach and branding, and a non-linear growth can share authentic, clear, comprehensive and uniform information to all seekers that include photos & videos of classroom, infrastructure, faculty introductions and offers on real time basis. Plus, soon there will be features added that will enable an online platform for training related services and business opportunities. It will help Training providers enhance their, what he terms as, 3R- Reach, Repute and Revenue. This portal will always be under a continuous improvement exercise according to Venkat. It is intended to ultimately become a decision support tool rather than just an information source. Though Venkat's first entrepreneurial initiative is in its nascent stages, the considerable amount of network traffic that portal receives encourage him to prepare several plans to make AddMyLearning.com a vibrant space of learners and knowledge providers. AddMyLearning.com would soon be a necessity of the training market rather than an option available in the world of web.

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