When a Bargain Isn't a Bargain
Deals That Call For "Multiple" Purchases
Supermarket stores come up several innovative ideas to trick people into buying more without the consumer realizing this fact. One such trick they adopt is to showcase certain items in a way where you assume you have to buy several of a particular item to earn a discount. But the truth is that these deals persuade customers to buy more and cross their spending budget than they may really need.
