point
Jayakumar K

Functional Expert

Teknokraaft Info Systems Pvt Ltd

Online Reputation Management And PR Campaign For Generating More Leads

New generation considers Internet as one of the major platform for news and other publicities and has widely been used among the mass.

Compared to other news media like Radio, Television and Print; advantage is that people would get a chance to interact with one’s opinion.

Previously stored information/ news in web servers would have become a major threat for relevant or updated news, and not getting relevant publicity rather old news if it has been viewed or searched by majority of people would come first and tarnish the impact of relevant/ latest updates.

Based on Folksonomy algorithm, the methods ‘Astroturfing’ and ‘Grassroot Movement’ will be integrated together and making the Public Relation(PR) work more comfortably stopping all type of false publicity generating an Interactive Husting’ platform making people to get more attracted thereby building strong ‘Reputation Management’. This method is very effective for all type of political and business PR campaigns.

This method of integration is  unique in every respect and giving long lasting results