Work Is The Meat Of Life, Pleasure The Dessert
By siliconindia
Internal Brand Excellence
The work environment has changed drastically when compared to few years ago. Innovation and excellence has replaced the traditional ways to reaching customers. Social media has become an integral part for performing viral marketing of the brand. Internal brand image has become as important as the external brand image and the word about the company work culture goes out spontaneously creating a brand image in the mind of the family members, friends and related people in the life of the employee.