Gamblers Betting High on the Indian Market

Market Size

The unorganized structure and vast underground markets make it difficult to identify the exact market size of gambling in India. However, there is a rough idea that the overall market counting the on-line and land based gambling comprises $70 billion.

Among the online gamblers almost 75 percent belong to metropolitan cities like Delhi, Mumbai, Chennai and Bangalore.

Playwin, the lottery possessed by the Indian state of Sikkim conducted a research in 2010 in which it stated that a completely synchronized online gambling market in India would be worth $5 billion.

Legal Set-Up

Offline gambling or betting is not legal in most parts of India, excluding national lottery. Legally only three Indian states, Goa, Sikkim, and Daman allow offline gambling. Though Indian government is trying to figure out to fill up the loop holes in the rules and regulations of this system, till date there are no concrete regulations that make online betting an illegal activity.

Foreign betting companies are taking advantage of this ‘loophole’ to attract Indians to gamble on pretty much everything. Recently the Indian Premier League (IPL) tops the roll, but casino, and card games like rummy and poker are also gaining a vast number of followers.

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