Greater Noida: The Next Real Estate Stop

Bangalore: At a time when we are looking at recovering from an impending global recession and working hard to avert a financial crisis that seems to be looming large worldwide, investment and the subsequent investment on real estate has taken a back seat.

In India, however, the global crisis did not work to affect the economy in a significant manner although investment was hard to come by. Therefore, though there was an initial crunch in the real estate, there was no lack of participation from all the players involved in the real estate scenario.

Gurgaon and Greater Noida

The national capital region of NCR has been in the forefront in attracting investment in the real estate with the suburbs of Gurgaon and Greater Noida witnessing investment on a large scale. Owing to the investor interest both in Greater Noida and largely in Gurgaon, there has been an increase in the asset value of the properties. Properties in Greater Noida have witnessed an increase of more than twenty percent while the demand for properties in Gurgaon has led to an appreciation of nearly seventy percent.

Targeted by the middle class

The main reason behind the lower percent increase is because this area has been targeted by the middle class. With the budget forming the crux of any investment plan, the thrust is only on projects that appeal to the middle class. The realtors are therefore majorly confined to the development of real estate projects for the middle class. Owing to the target audience, pricing is an option that is given sufficient weight age and therefore the profit margin is considerably lower than those in Gurgaon are.