Bangalore: In the three months from August, everything seemed to be happening for Apple, a resounding $1.05 billion victory over arch rival Samsung, iPhone 5 success, and Apple became most valuable tech company in the world, but then came December, and the tables turned, reports Reuters.

Ever since winning the landmark patent infringement case in August, Apple’s stock had plunged 18 percent, putting a dent of $108 billion in bank account; on the contrary, Samsung which lost the law suit had its shares rose by 16 percent. The dramatic twist of tale in just 3 months had sparked a raging market speculation.

There could be a vast variety of the factors involved in this, some analysts points at seemingly untamable Google Inc’s Android, which is championed by Samsung, has led to Apple’s shares spiraling down. Others points at fears about higher capital gains taxes, have prompted investors to sell their shares, who were made rich by Apple' stock-price growth.

Read: 20 Truths behind Apple-Samsung Rivalry

But it is the Apple-Samsung rivalry that defines a global mobile device industry with a growing list of struggling players. Together, the two mobile titans account for more than 1 in 2 Smartphones sold globally.

Samsung has transformed from a “fast follower” to serious innovator that brought out wide variety of electronic products. On the other hand Apple has failed to bring out a truly new product in years except rumors of products like “Apple TV”, and a budget priced iPhone and others.   

Read: 9 Most Expected Apple Products Of 2013