When Global Retailers Knocked At India's Fashion Doors (2015 in Retrospect)


And then, call it the successful feedback of the first store that within a gap of a month, the brand opened its second store - its largest in the country - at another south Delhi shopping destination.

Expansion plans for the brand include another store in capital suburb Gurgaon, to be followed by outlets in Mumbai and tier-II and tier-III cities.

India is one of the most exciting markets in the world right now, with so much potential within retail, said Janne Einola, country manager, H&M Hennes & Mauritz Retail Private Limited.

"The response to H&M has been fabulous! We are happy that the Indian customers are pleased with our business concept of fashion and quality at the best price in a sustainable way.

"We see a great potential for further expansion in India, the number and time frame will be determined by real-estate opportunities and retail market development.

"Our expansion strategy is to always open at the best business location. We have proposed to invest up to euro 100 million ($110 million) in the SBRT (Single Brand Retail Trade) application," Einola told IANS.

It was not only through offline stores that many international brands made its India entry this year as many of them chose to be part of the 720 crore worth Indian fashion industry through online mediums.

Handbags from French label Anna Luchini are now available in the Indian market via e-commerce platform Fashionara.com, which has also introduced watches for women from another French label, Christian Lacroix.

Jabong, a leading fashion online retailer in India, has clearly established its dominance in bringing well-curated collections of international fashion labels such as Buggati Shoes, Tom Tailor, NEXT, Misguided, TOPSHOP, TOPMAN, et al in its portfolio this year.

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Source: IANS