These Big Companies Have A Lot To Worry In 2014


BANGALORE: Making New Year resolutions and breaking them after a while is common amongst us, and may not be harmful. However, in business, you need to work hard to stick to your resolution or else you will be seen slipping down the aisle of profit marks. Likewise, the consumer technology companies; which need to work hard on their statistics to reach their desired goals this year. Let us have a look at some of the companies lined up for a little more hard work to keep going.

Zynga

Once a leader in the social-gaming industry, Zynga is, experiencing trouble to keep their consumers interested. With flourishing market of new innovative games, it admitted openly about its status in the market, as it is declining each month, and they have less number of interested people playing its game. The three quarters of Facebook gaming is handled by Zynga, it is a hard time for them finding a space in mobile gaming. Headed by former Xbox chief, Don Mattrick, it plays on to stay in the race, but it sure has loads of work to do.

HTC

Once dominating the U.S. and other markets with their new stylish range of smartphones, HTC is finding it difficult to sell their phones. Samsung clearly is ruling the market. The declining factor can be governed by the fact that it has gone by a bad marketing strategy and less upgrades on androids. The leadership shuffling can also be slated as a declining cause. The factors could be many, but the solution is one that is to work hard on innovations and strategies.

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