Brands Kids Love the Most

Bangalore: Most brands need to appeal to the youth of todays. We’re talking about the teens and tweens who rule the lion’s share of the market. So, if you want to make it big, then keep this young lot happy. Kim Bhasin, of Business Insider, lists 10 such brands, which kids absolutely love. This list is based on the Youth EquiTrend study -
 

1. Nickelodeon

Score: 89.19

Category: Kids TV programming

Category Rank: #1

Nickelodeon is the numero uno choice of the gen next. The channel might not have the funkiest of shows but it sure knows how to tickle the funny bone of kids. Their slogan – ‘Putting Kids First’ truly has lived up to the expectation. The immensely popular characters, like – the Rugrats, Arnold, CatDog, Penguins of Madagascar, Drake & Josh and of course SpongeBob Squarepants are the key drivers of the channel, though most of these shows are now showed on Nicktoons. The revamping of the channel also has turned out o be very profitable.