8 Brands with the Largest Fan Base in the World

BANGALORE: Customers are that flow through the veins of your business. Thus, establishing a good relationship not only fosters loyalty but also proves beneficial for your business. Customers have the potential to either make or break a business. Thus, it is very important to create a strong fan base for your brand.

There are some brands across the world that have outpaced their peers in terms of fan following. They score high on social engagement and the consistently good quality service and products have made these brands even more popular.

Let us have a look at 10 brands that have the largest fan base globally.

Apple 

Every release from this company creates a stir in the tech industry and the long queues of the fans to buy the products say it all. Apple has earned a very loyal fan base over the years. 

The company follows a vision that the global fans can be united by creating a demon. "If you paint a picture of a threat from the outside — you demonize a local god or you demonize a competitor like IBM — you create solidarity amongst your community because you have to unify to fight against an external threat," Douglas Atkin, author of "The Culting of Brands", explained to Business Insider.

Harley Davidson

This brand has worked hard to achieve this worldwide cult status that it holds today. The brilliance in their advertising has brought them so far which value the American society values and their rugged attitude.  This has thus made the brand a heritage in the US. Their online presence has targeted new audience and has further surged their fan base.

WWE

This one platform proves that the humans love to watch people fighting and tearing each other down. This brand keeps their fans glued with interesting and controversial storylines. Over the years, the brand has kept the young viewers hooked and has also included female wrestlers to their drama. The band has entered mainstream today setting an example of greatness.

Vespa

This is the first brand to have infused style and fashion to scooters. Given the present scenario of urban commuting, people across the world are switching to convenient scooters which havesurged the demand of Vespa even more. After its launch in the 20^th century, Vespa brought a refreshing change to the transport industry which helped it becoming a stylish edition.

Vans

It started with footwear, Vans has set up an entire lifestyle brand now. The brand now also has its own skate parks to promote its products amongst skaters.  The skating parks are created to establish transparency in their business where opinions from the customers are welcomed.

CrossFit

As people are becoming more and more conscious about their health and body, the trend of fitness is drawing in. The surge of CrossFit reflects a larger movement in the fitness community. The place brought in a new model of keeping fit with spinning, Yoga, Zumba and many more. People in search of fun along with workout were attracted to it and it soon became the most happening place for commoners and alpha athletes to get fit.

Mexican Coca-Cola

Mexican Coke was the branding aberration that was launched by the one of the biggest brands in the world-Coca Cola.

This new version, Mexican Coke was found to far better than others owing to the addition of sugar to its ingredients.  The superiority of taste of the Mexican version is celebrated by a plethora of Facebook pages, groups, and communities.

Mazda Miata

The Mazda Miata was introduced as the most affordable sports car at $25,000 which soon became a roadster trend. This brand is revered by all car lovers and the Japanese roadster is said to the world's most popular two-seat convertible car. A wave of craze follows for this brand.

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