Zenfone Max; For those seeking Energy Efficient Phones at Affordable Price

BENGALURU: Do you belong to the digital generation, which keeps battery life, camera resolution and cost at the top of your list while purchasing a smartphone? Then you must take a look at ASUS’ recently released advanced version of Zenfone Max. This Taiwanese company is renowned for making enormous improvements with every release of its Zenfone series. However, it has taken a quantum leap with this model by powering up its performance with a brand new Qualcomm Snapdragon 615 Octa-Core processor, choice of 2GB (9999) & 3GB ( 12,999) RAM variations and an increased memory of 32GB (internal storage) and 64GB (expandable) and a 5000 mAh battery that offers 914.4 hours of standby time, which is quite extraordinary considering the price.

Enhanced User Experience: As the processor & RAM bring alive a super-responsive lag-free user experience even while multi-tasking, Zenfone Max’s latest 4G LTE technology enables the users to utilize high mobile data speeds. Further enhancing user interface, the Android M 6.0.1 and ASUS ZenUI endows users with five battery modes and two smart switches, thereby leaving the power-performance balance criteria to users’ hands.

Long Lasting Battery: Thanks to the accompanying OTG cable, this version is also capable of being a power bank for other gadgets. The lithium-polymer battery, when fully charged, is supposed to provide 914.4 hours of standby time or 37.5 hours of 3G talk time or 32.5 hours of Wi-Fi web browsing or 72.9 hours of music playback or 22.6 hours of video playback.

Wide Angled Camera for the Selfie Generation: Packing a 13 Megapixel, f/2.0-aperture rear camera and a 5 Megapixel front camera, the ASUS PixelMaster 2.0 technology and dual-LED flash helps to click a natural-looking photography, while the 85̊ wide-viewing angle facilitates incorporating more information and details into the picture. Similar to the previous versions, Zenfone Max also features Laser Auto Focus technology to enable the photography enthusiasts to focus on an object in as fast as 0.03 seconds.

Elegant Style: Coming in three stylish colours (black, orange & blue), the new Zenfone Max’s extremely thin body (5.2mm), the feel of embossed leather at the back and the surrounding metal-like edge that makes it durable don’t hurt the eyes either – quite literally owing to the Bluelight Filter for Eye Care.

With a 5.5 inch HD (1280 x 720) IPS display with full-screen lamination and ASUS TruVivid technology, the new Zenfone Max provides superior clarity, brightness and touch responsiveness. Weighing 202g, this smartphone also supports USB flash disk, USB Keyboard & USB mouse.

According to ASUS, this smartphone is meant for users who are always on the move and demand superior performance along with an elegant style, while justifying its promise of offering an extremely cost-effective high-end luxury product. The 2GB RAM version can be pre-ordered on Flipkart while Zenfone Max with 3GB RAM is available at Amazon, Snapdeal and Flipkart. It will also be available at ASUS Exclusive stores and all other retail stores across India soon.

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