PS4 To Hit Indian Shores On January 6; Priced At 39,990

New Delhi: Japanese technology giant Sony today said the latest edition of its popular gaming console, PlayStation4, would be available in India from January 6 for Rs 39,990.

"After a successful launch across the US and European markets, we are putting in all our energy to introduce the PS4 to Indian consumers. India launch is happening ahead of introduction in the Japanese market, which speaks about our commitment to the market here," PlayStation India Country Head Atindriya Bose told PTI.

The PS4 was released in US in November for $399 and more than 2.1 million units of the console have already been sold.

PS4 competes with Microsoft's Xbox One, which is priced $100 higher. No announcements on its availability in India have been made yet.

PlayStation has a big fan following in India with an estimated userbase of about 1.8 million users across PS2, PS3 and PSPs.

"Though I can't share exact sales targets, but we are confident of showing similar numbers as PS3 in the third year (of its sales)," Bose said.

On pricing, he said the cost may appear steep but tax rates alone constitute 35-38%.

The gaming market in the country is in the nascent stage, with mobile games accounting for the lion's share. The Indian gaming console market is estimated to be worth Rs 750 crore and Sony claims to have over 70% share.
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