Marzin R Shroff
CEO-Direct Sales & SVP Marketing, Eureka Forbes
Marzin is the CEO – Direct Sales & Sr. Vice President – Marketing, Eureka Forbes. He is the brand trustee of 3 Superbrands – Aquaguard, Euroclean and Eureka Forbes, and has the task of steering the largest vertical of Eureka Forbes. His responsibility is thought leadership, category leadership, and market leadership. Marzin proactively manages business risks and is responsible for cultivating best in class talent, along with building strong leadership and succession plans. Marzin has completed his Chartered Marketing from the Chartered Institute of Marketing, UK, and has an MBA in Marketing. Marzin started his career as a Brand Manager at Eureka Forbes. Subsequently he has been associated with, consulted, and trained a number of well known companies. In a career spanning over 20 years, Marzin has acquired multidimensional experience in Direct Marketing, Advertising, Strategy, Luxury Branding, International liaison & Corporate Communications. He returned home to EFL in 2006 as Sr. Vice President-Strategy, Business Development & Knowledge Management and now looks after the Direct Sales & Service verticals along with additional responsibility of Corporate Marketing. Marzin has a passion for Jazz and travelling. He has shared his experiences by giving guest lectures at the IIM, MICA, FICCI, CII etc.