About the Company
Interactive Bees is a complete brand communication agency providing solutions for offline and online including web design and development, digital solutions, social media, online advertising, application development, search engine marketing, online reputation management, media planning & media buying, hosting solutions, print media & engaging video production.
Interactive Bees creates integrated, interactive solutions that seamlessly adapt to technology platforms and domains. The firm is recognized for creating custom solutions for a wide variety of platforms. From establishing a brand identity to planning, strategizing and positioning across channels, Interactive Bees manages the complete life cycle of a brand’s evolution. A true representation of a young, dynamic company with simple people and a vision to create distinctive business solutions.
Current Market Landscape
A tilt is seen towards responsive web solutions and increasing usage of smartphones. This has led to the popularity of applications. Big names like flipkart and myntra are already moving towards a mobile friendly platform. There is a shift towards interactive and customizable platforms where a user gets to modify their screen. Website architecture that has embedded content management system and allows the user to participate in brand building through user generated content medium is the way forward in web landscape today.
Trends like single scroll sites with long navigations, card layouts, material design on the web, background videos & animation, websites with slide share, use of responsive icons have become popular these days.
Addressing the Challenges
Today, design and development has become a clichéd activity. Many companies have cropped up and are willing to create websites at rock bottom prices. Ever since Interactive Bees started operations, it has been a solutions company providing and integrating a complete range of solutions in web development. By embedding a smart rich internet application and integrating it into work processes, it simplifies the business operations of a company and connects the business for seamless flow of information. This makes a website a valuable tool not just for information sharing but also for lead generation, lead management and collaboration.
Interactive Bees provides a whole host of branding solutions and manages the complete brand story from its infancy for offline as well as online channels.
Design is one of their distinguishing edge. The agency believes in integrating it with robust technology backed by a strong CMS making the design work dynamically. It creates scalable solutions, and integrates wide variety of media types like e-catalogs, videos to build attractive and engaging websites.
While technology like HTML 5 is becoming a standard, it is moving towards server less database technology for desktop apps to create unified and fast solutions that are easily accessible anywhere and updated in real time!
The company believes in design solutions that integrate and streamline digitized information residing anywhere on the network so that it can be productively leveraged rather than making an isolated solution.
NASSCOM, Canon, Huawei Devices, Century LED’s (Magik), Homepunch, Pharox, 10000 Startups, Mendwall, Agarwal Packers and Movers (Trucking Cube) are just to name a few.
Interactive Bees is an equal and fair opportunity company where everybody contributes towards the success. A junior gets to work and contribute on the same projects and work with their seniors and can showcase his/her potential rather than being undermined by hierarchy. Everyone aligns their vision with that of the company to help achieve the mission of being the best brand agency.
The company has tried to create an open culture where employees get to choose projects, take ownership and experiment with creative ideas. It has fun environment and hold events regularly that expose the talent of one and all. It is an organization that believes in enjoying whatever it does.
Interactive Bees is constantly holding employee motivational programs, team building exercises which lead to breaking silos and help in building cohesive teams. It holds group exercises and events where diverse skill sets come together to develop newer and innovative solutions. It improves team-spirit, communication skills and employee engagement. Employees do extensive research on projects which helps develop critical & analytical thinking. This further creates an education bank which the company leverages in future and broadens the skill sets of employees by allowing them to work on completely different verticals.
Gone are the days when you used to make a website and enquiries would flow in. Over the years, while a great word of mouth has always worked for them, the company has been constantly educating the clients about the kind of offerings it provides. It is active on social media as well as has been showcasing its work on different platforms.
The company has always been doing interesting and innovative activations for its clients and has carried the same approach for themselves. Some among them are “ARMAAN”- an event that is held on 15th August which attracts foreigners and locals to a kite flying program held in Central Park, Connaught Place.
Other than that, the company is working on social causes like tree plantation initiatives and spending a day at old age home as part of a CSR activity.
) Year of founding: December 2008
2) Funding information: Self-funded
3) Founding member: Ms.Monica Gupta
4) Office locations: Delhi, India
5) Company strength: 45
6) Website: www.interactivebees.com