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February-2007 issue
Guru Speak
Moving forward with confidence
Author: Poornima Shenoy
A combination of availability of engineering talent, declining margins, and highly dynamic markets has made India an attractive destination for silicon design and development.
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Sage Speak
Developers: The new breed of testers
Jeff Fredrick
The developer alone knows what he expected of the code, hence he alone can say whether it is working as expected.
more>>
Never Give Up a Chance to Become a Manager
Ravula Ravinder Reddy
Years of seasoning at a particular position prepares one to switch from the technical field to a managerial field.
more>>
Relevance, Focus and Long-Term Perspective
Sri Manchala
These are the right building blocks for a career in technology.
more>>
Confrontation—the way to conflict resolution
G. P. Sudhakar
Mid-level managers get the better of the senior management in case of a conflict with subordinates.
more>>
People Manager
Sparking the Fuse – Motivating People
C. Mahalingam
Motivating People is not a one-time event! The key to it is motivating the self first.
more>>
Tech Turf
‘Birds Of A Feather Flock Together’
Shivani Mody
The FOSS.IN group aspires to build an ecosystem and create a platform for the open source initiative in India.
more>>
Tech Buzz
Spreading their reach
ST Team
PayPal, Fujitsu and ThoughtWorks launch new India centers, Tech Mahindra goes to Pune and IBM opens semiconductor unit in...
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Company Profile
Ride the rapids- PMC way!
Vidya Balakrishnan
PMC-Sierra (India)is aspiring to build an entire chip from India by 2008, front-end to back-end, all the way to fab.
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Movers and Shakers
Towards doctoring investments
ST Team
Dr. Kumar Shiralagi,General Partner, NEA-IndoUS Ventures
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Operating for RS
ST Team
Dr Shirjuo Ghosh, COO, RS Software
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Pradeep courts Aditi
ST Team
Pradeep Rathinam, President, Aditi Technologies U. S.
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Sudha under Azure sky
ST Team
Sudha Madhavan, CFO, Subex Azure
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Narang to nurture Tulip
ST Team
Sudhir Narang, CEO, Tulip IT Services
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HR Talk
On industry-academia tie ups
ST Team
Lakshmi Rajan, HR Business Partner, Informatica rues the lack of industry-academia tie-ups
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Employee Referrals to beat the crunch
ST Team
Vasudha Mangalam, Director HR & Admin, Razorsight talks about employee referrals to beat the talent crunch
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On reach-out efforts
ST Team
Rajni Tripathi, HR Lead, Proteans talks about imbalance in recruiting procedures
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On the lack of "skill sets"
ST Team
Smitha KP, HR Manager, Yodlee says the change in industry requirements is yet to find a partner in the institutions of learning
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Cover Feature
The Silicontrepreneurial Surge
Aritra Bhattacharya
In the last two years, over 10 semiconductor start-ups have taken wings, with erstwhile senior managers of MNC semiconductor...
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Preparing for the Future
Aritra Bhattacharya
Sham Banerji, Director-Corp. Business (India), TI has on his hands the task of representing the needs of 1 billion new...
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The Compulsive Partner
Aritra Bhattacharya
Dr. Nikhil Jain, CTA of QUALCOMM India swears by the 'Real user experience' to discover new market opportunities.
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The Chip Lady
Vidya Balakrishnan
Nivruti Rai, Director CDTGI Chipset Group, Intel is gung-ho about presently designing ‘Intel’s hottest product in line’
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Creating Value By and For Design
Srini Rajam
When building a design-based business model, there are two key elements: one, how to make the design highly differentiated,...
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Cover Story
Cadence: Accelerating Innovation
Pradeep Shankar
Writing software that helps designers design chips gives the Cadence engineers a unique insight into the direction the...
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Feature
Making engineering horses drink technology
Krishna Bhagavan
We lack a horde of engineers who love to live technology, and that is why we do not have product organizations ready to take...
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Leadership
Honesty, his first policy
Harish Revanna
Dr. Bhaskar Reddy, MD-Analog Devices India says honesty is what makes one a leader at all times.
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In Focus
Creating Ripples
ST Team
All about IBM and patents, Aviva and BOT & Yahoo and you.
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Editor's Desk
Where is India’s Qualcomm?
Pradeep Shankar
In India, although we are all witness to the spike in consumption of electronic items, we hardly find young engineers hungry to...
more>>
Last Word
Being a successful entrepreneur
Vani Kola
Entrepreneurial leadership is not a popularity contest, but the inner discovery of right and wrong.
more>>
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