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How Smartphones Make You Spend a Bomb
By siliconindia
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Friday, 16 September 2011, 01:15 IST
8. Location based service
According to a report issued by analysts at ComScore(SCOE) in May, nearly one in five smartphone users are using location-based services such as Foursquare and Gowalla.
Of the 16.7 million people using check-in services on their mobile devices, 12.7 million (76.3 percent) did so via a smartphone device. Android accounted for the largest share of check-in service users, with 36percent. Checking in from an Android device, while 33.7 percent of users checked in from an iPhone, with Apple having the highest representation relative to its percentage of the total smartphone market. RIM accounted for 22 percent of check-in service users, while Microsoft, Palm and Symbian each accounted for less than 5 percent.
