What Mid Sized Indian Businesses Can Teach Any Foreign Startup
Exiting
Walking out of a decision is more or less a cowardice act. Middle Indian businesses aren’t prone to such acts, business of such genre are either carried form ancient times or the entire family is completely devoted and dedicated to the business which makes them stick on to their work and not diversify from their regular chores.
A saying goes – ‘95% startups shut shops within 30 months of reluctant service’; It is indeed true that many startups do their business due to the boom in the business they witness, the thought of being famous and the idea of making money. Foreign startups lose or shut its doors because of various reasons; Co-founder lacking interest, no encouragement, no motivational push from the customers and heavy competition that they cannot manage.
The period between ‘Raising Fund’ and ‘Exiting’ can be termed as ‘Staying’, a phase which hardly any foreign startup faces. It needs a lot of courage to sustain any business and the new slogan – ‘Work Smart Don’t Work Hard’ can sometime prove you wrong. Yes! It is often easy to say things but it really isn’t easy to do it.

