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Shopping Apps for Coming up Shopping Season
By siliconindia
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Monday, 14 November 2011, 23:47 IST
Deals
Deals, coupons and discounts will be a large part of the online holiday shopping experience, especially with the current state of the economy. According to the recent Forrester report, 58 percent of Americans say they are more price-conscious today than they were a year ago and nearly half believe they find better values online.
Google has always seen a spike for queries like deals, coupons, and sales during the holiday time and fully expects to see an increase this year. The consumer desire for a better deal will help give certain product decision tools a big bump.
Deals could also include lucrative holiday shipping offers. In 2010, 45 of the top 50 online retailers offered promotional deal between Thanksgiving and Cyber Monday, most of which were a type of shipping promotion. And in 2011, Shop.org anticipates that a record 92.5 percent of online retailers will offer free shipping and not just as a Cyber Monday promotion.
There is plenty of optimism from retailers, and tech companies regarding online spending and shopping this holiday season. And this holiday season is somewhat unique considering the big bet that retailers are making on newer technologies, such as mobile, geo-location, tablets, local product search and more.
