Bangalore: Compuware Corporation, the technology performance company announced the availability of new website performance benchmarks in India for eight industries. These new benchmarks aim at providing companies with valuable competitive and market leader insight into website performance.

Benchmarking helps in comparing and tracking web or mobile site performance against competitors in the industry and the Internet leaders and this is the first step in determining whether your web or mobile site performance is supporting your business goals and meeting your customer’s expectations.

This comparative measurement approach helps companies compete more effectively and make better decisions about investments in optimization projects.  

Compuware’s Gomez Benchmarks which is recognized as the industry standard for measuring performance, provide a comprehensive set of global independent web and mobile performance metrics. This “real-world” view of performance helps companies understand the web or mobile experiences being delivered to customers.  

The new Indian Benchmarks that are introduced are for eight industries of Banking, Brokerage, eCommerce, Exchanges, Insurance, Media, Portals, Telecom and Travel measure the performance of the home page of the websites of selected companies in each industry. In select industries, Compuware also launched new “Last Mile” benchmarks that measure website performance based on the end users’ experience at the desktop.

In addition these 14 new benchmarks will provide companies in India with a strong web performance gauge industries. Compuware is with the hope that it will launch twelve more benchmarks in the coming months.

 Neeraj Dotel, MD of Compuware India told that, as benchmarking helps companies to better understand the connection between website performance, business results, and improved process discipline, it has become a valuable tool in today’s competitive online marketplace among leading international companies.