Strategies Startups Can Use During Festivals
By siliconindia
Sponsoring Events
Corporate sponsorship would help companies to develop long lasting impact on their customer, as well as provide a platform to promote their products. The sponsoring would help develop recognition of your brand among a desirable audience, and increase the brand’s awareness. The only caution companies should ensure is to choose events that fit well with the image of their products or services. The companies also get a chance to get involved with PRs who would help build a positive image of the company. Startups get a chance to network, shape the customer attitudes, be more visible, and drive their sales.