How to Get Free Publicity for Your Startup?
By siliconindia
Exclusive
Nothing attracts a journalist more than an exclusive story. These sorts of stories will be rare that will come once in a couple of years, but are important to manage correctly. Remember that the word exclusive carries a lot of weight and every media, print, TV or radio, wants to cover that exclusively. Do please them with such good news on a regular basis that you want to spread around to keep as many people happy as possible and don't make them think they are missing out.