How to build a Business Relationship with your Tweeple?
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How to build a Business Relationship with your Tweeple?
Fremont: The social networking sites have become a battleground, with each business entity trying to get its share by promoting itself as the best; Twitter being one of them, where people are bound by the limitation of 140 words. Here is how you can build a business relationship with your 'tweeple' or 'those who use Twitter.' Be open One of the aspects which customers admire the most is openness. Let your prospective customers know who you are, what you do, and give them a regular tweet on what is going on with the business. Let the prospective customers know the real you, rather than making a rosy picture and keep them in the dark. Be followable Ask yourself why would anyone like to follow you? Is it because someone recommended you, (which even if they did won't help if you sound like an old tape) or because you are simple a big name? Whatever be the reason, make yourself sound interesting enough to be followed, else they would ditch you in the middle of the road, and you would be tweeting to an empty space. Check your profile Have you ever gone through the profiles of the most followed companies? Get a clue. Make your profile live and vivid, with detailed information, rather than one-liners, but make sure that you be to the point, rather than beating around the bush. Keep updating your profile, so that your tweeple know that you exist for real. Choose a simple background, which reflects your insights, and try to give as real a feel to your profile. Follow them Before they Follow you People generally create their account, and follow those who share the same interests. Why not do the same thing for your business entity also? Why wait for people to come and follow you? If you show interest, so will your prospective customers. So go ahead and follow those who you feel share the same interests as yours. Welcome them with Open Arms Once you have started getting followers, send them personalized messages, to show them that you really are glad to be in contact with them. This personal contact would help you to garner their trust, relate to loyalty in the long run, and give you a better value.

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