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Great Branding Strategies For Startups
By siliconindia
The Linked-in Story
Successful brands have stories that the customers can relate to. Startups can create brands that people like for one or more reasons. Dove’s Real Women, Real Beauty was a campaign that several women were able to relate themselves to. Also, stories that resonates the success of the company will be able to create a link between the company and the customers.
